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KNOW YOUR POUCH · Full Disclosure · 21+
We show you everything. Because we can.
Big Tobacco hides behind proprietary blends and vague labels. We believe you deserve to know exactly what you're putting in your body. Every ingredient. Every purpose. No exceptions.
Why we can do this
In this category, formulas have stayed behind closed doors for decades. We're opening ours.
We built Sesh⁺ from scratch. No inherited secrecy. No legacy formula to protect. No shareholders to answer to except the people who use the product. Transparency isn't a PR move for us. Structurally, it's what we are.
So here's everything.
ingredients
Ten ingredients.
Every one of them intentional.
Most pouch brands won't tell you what's inside. We're not most brands. Here's every single ingredient in a Sesh+ pouch — and why it's there.
Complex · Ph. Eur. Grade
10% Nicotine Beta-Cyclodextrin
How we deliver nicotine. Instead of a chemical reaction forcing release like most pouches, ours releases gradually with natural hydration.
CAS 9004-34-6 · Food Grade
Alba Fiber (Plant-Based Cellulose)
Free-flowing, silky-textured cellulose fiber. Attracts natural moisture, resists compacting, stays soft and pliable, never gritty.
CAS 73398-61-5 · Food Grade
MCT Oil
Medium-chain triglyceride, a clean, functional fat derived from coconut.
Keeps the pouch soft and helps carry nicotine release.
CAS 56-81-5 · Food Grade
Glycerol
Naturally occurring humectant. Retains moisture so the pouch stays soft and satisfying from first minute to last.
CAS 57-55-6 · USP Grade
Propylene Glycol
Food-safe moisture carrier. Works with glycerol to prevent drying out. Used in food, pharmaceuticals, and cosmetics worldwide.
CAS 585-88-6 · Food Grade
Maltitol
A sugar alcohol (2 calories per gram). Adds clean sweetness without
bloating, gas, or weird aftertaste.
CAS 55589-62-3 · Food Grade
Acesulfame Potassium (Ace-K)
Zero-calorie sweetener. Stable, clean-tasting, no lingering bitterness. FDA approved.
CAS 5743-47-5 · Food Grade
Calcium Lactate
Mild pH stabilizer. Helps the beta-cyclodextrin hydrate so nicotine diffuses evenly, without aggressive pH adjusters.
Complex · Food Grade Components
Flavor Systems
Not off-the-shelf catalog blends. Simple, skillfully combined dry and liquid components from a high-quality supplier.
CAS 7732-18-5 · Purified
Water
Purified water. Keeps the pouch pliable and soft from the first minute.
Down to the packaging
Transparency doesn't stop at the formula.
Every material that touches the product, disclosed and tested.
The science behind the pouch
Lets get techincal.
How it works
How the pouch holds nicotine + how your saliva
releases it.
01 · At rest
Each nicotine molecule sits locked inside a ring-shaped cyclodextrin cavity. Stable, held, going nowhere until it's activated.
02 · Hydration
Your saliva soaks into the pouch. Water opens the cavity and lets the nicotine slip free. No buffering chemicals, no reaction.
03 · Gradual release
Free nicotine drifts out steadily through the pouch and into your saliva. Even delivery, start to finish. No spike, no burn.
U.S. Patent No. 11,590,121 · Sesh Products Inc.
You control the release.
Our patent covers something no ordinary pouch does: a gum composition inside the pouch that responds to chewing. Park it and it behaves like a pouch. Chew it briefly and the release speeds up. You decide the pace.
01 · Park it
Place the pouch between lip and gum. Left alone, it delivers the slow, even release you read about above.
02 · Chew briefly
A few gentle chews turn the gum composition into a coherent mass and speed up the initial release. Optional, but it's the full experience.
03 · Park again
Park it back for sustained delivery. Want another lift later? Chew again. Spit-free, discreet, on your schedule.
The Burn
The burn, and why Sesh⁺
doesn't have it
That stinging feeling from most pouches isn't nicotine. It's the chemicals used to force the nicotine to release. Most brands use a form that only activates in a high-pH environment, so they add buffering agents like soda ash. That chemical reaction is what burns. We use Nicotine Beta-Cyclodextrin instead. It releases gradually through natural hydration. Your own saliva activates it. No chemical reaction. No burn. Smooth delivery, start to finish.
Patented Gum Base
What "patented gum base"
means
Most brands use whatever base material is available off-the-shelf. Ours isn't. Every Sesh⁺ pouch is built on PG New Nutra, a custom-engineered, patented gum base blended with plant-based fats (MCT oil) and natural humectants (glycerol), a soft, moisture-retaining carrier for the nicotine. It keeps the pouch's bulk during use, sits snug and comfortable in the upper lip, stays soft for up to 30 minutes, and doesn't dry out your mouth. Look it up: U.S. Patent No. 11,590,121, assigned to Sesh Products Inc.
Us vs. Them
Why other pouches feel so
different
Legacy pouches were built on the same logic as the tobacco products before them: industrial efficiency over user experience. Synthetic fillers, chemical activation, drying agents, artificial flavors to cover the rest. We started from a different question: what would a pouch feel like if someone actually optimized for the person using it? Every ingredient in Sesh⁺ earns its place.
On paper. You'll feel it either way.
Sesh+ vs. Legacy Pouches
Not all pouches are created equal. Here's how our formula, feel, and experience compare to Big Tobacco alternatives.
Legacy Pouches
Nicotine Type
Beta-Cyclodextrin complex: gradual, natural release
Nicotine salts / polacrilex: sharp chemical release
Buffering
None needed: naturally pH balanced
Soda ash/sodium bicarbonate: causes mouth burn
Base Material
Patented gum + fiber matrix: plant-based, hydrating
Synthetic fillers: dry, gritty
Moisture
MCT oil + glycerol: retains softness
Minimal: rapid dry-out
Sweeteners
Maltitol + Ace-K: clean taste, low impact
Erythritol / xylitol: can cause bloating, aftertaste
Burn / Sting
None
Common
Experience
Smooth, balanced, modern
Harsh, inconsistent, outdated
The man behind the formula
Meet Thomas Ericsson.
The inventor of the nicotine pouch. The creator of both Zyn & Sesh⁺ formulas. Our board member.
Thomas Ericsson is widely recognized as the inventor of the modern nicotine pouch category. With decades of experience in Swedish nicotine product development, he designed the patented gum-base formula that powers every Sesh+ pouch.
"Build a pouch that delivers nicotine the way your body actually wants to receive it"
Thomas Ericsson · Inventor, Board Member
Third-party tested · LightLabs
Tested by
We don't just tell you what's inside - we prove it. Every Sesh+ product is independently tested by LightLabs, an ISO 17025 accredited laboratory. Their results validate our ingredient claims and confirm what we already know: there's nothing to hide.
Placeholder: LightLabs Product Insight Panel (PIP) embed
Tested by Light Labs in
OCT 2025268 substances tested for quality
Sesh⁺ Mint · 6mg · Batch -
ISO 17025
Nicotine content vs. label
- MG/POUCH
Active ingredient levels
- RESULT
Certificate of Analysis
PDF ↓
ISO 17025 Accredited
The gold standard for testing laboratory competence, recognized internationally.
Full Panel Results
Complete product insight panel available for every Sesh+ SKU. Nothing redacted, nothing withheld.
Publicly Accessible
Lab results aren't buried in fine print. They're linked directly from this page for anyone to review.
By the numbers
Quality that speaks for itself.
The fleece, the can, and the bag. Every material that touches the product, disclosed and tested.
6
Ingredients per pouch
30
Minutes of consistent flavor
100 %
Tobacco-free
formula
formula
0
HIDDEN
INGREDIENTS
INGREDIENTS
Independent by design
Founder-built. Independently owned.
Sesh⁺ is founder-built and independently owned. Nicotine pouches were invented in Sweden, and Swedish formulation standards set the benchmark, so we went to the source, adopted the best formulation principles, and built the production infrastructure in the United States.
Every Sesh⁺ pouch is manufactured to meet those standards. Not because we have to. Because that's the bar we set. Independence is why we can put this entire page in front of you.
Max Cunningham
Founder, CEO
Michael Scarffe
Co-Founder, COO
Straight from the community
"The ingredient list on this page is what convinced me to switch. Saw the MCT oil and the beta-cyclodextrin explanation and immediately ordered."
Ready to feel thE difference?
Nothing to Hide. Everything to Prove.
Ready to try a nicotine pouch that's transparent about every ingredients? Explore our full product line or dive into the lab results yourself.
